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Launceston: A Luxury Gateway to Tasmania's Wilderness

March 3, 2023

Launceston: A Luxury Gateway to Tasmania's Wilderness

Launceston, the second-largest city in Tasmania, is a trove of hidden gems. The city is located in the Tamar Valley, where the Tamar River flows into the Bass Strait. Despite its small size, Launceston offers a wide range of experiences for travelers, from art and history to adventure and wilderness. In this article, we will explore Launceston and its surroundings as a luxury gateway to Tasmania's wilderness.

Luxury Accommodations

Launceston offers a variety of luxury accommodations that offer a perfect base to explore Tasmania's wilderness. From historic estates, boutique hotels to luxury lodges, there is a place for every budget and preference. The Sebel Launceston is a popular choice among travelers seeking luxury and convenience. Located in the heart of Launceston's central business district, the hotel offers spacious and elegantly furnished rooms, including one and two-bedroom suites, equipped with modern amenities.

Similarly, the Peppers Silo Hotel offers a unique accommodation experience with its industrial-chic design, set within historic grain silos on the riverbank. The rooms boast floor-to-ceiling windows that offer stunning views of the Tamar River and the Cataract Gorge Reserve.

If you're looking for a luxurious retreat away from the city, Cradle Mountain Lodge is an excellent choice. The lodge is located within the Cradle Mountain-Lake St Clair National Park, a World Heritage Site, and offers comfortable cabins equipped with fireplaces and deep spa baths, perfect for a romantic getaway.

Cultural Experiences

Launceston offers a rich cultural experience, with its impressive selection of museums, galleries, and historic sites. The Queen Victoria Museum and Art Gallery is the largest museum in Tasmania, housing a vast collection of fine art, natural history, and cultural artifacts. The museum offers guided tours, workshops, and interactive exhibits, perfect for families and curious travelers.

Another must-visit site is the Franklin House, a National Trust property that offers an insight into the colonial lifestyle of the early 19th century. The historic house is surrounded by lush gardens and houses an extensive collection of original furniture and artwork.

For art enthusiasts, the City Park's Design Centre Tasmania offers a unique opportunity to explore Tasmania's rich design culture. The center hosts exhibitions, workshops, and talks, showcasing contemporary Tasmanian design.

Adventure and Wilderness

Launceston's proximity to some of Tasmania's most spectacular national parks and wilderness areas makes it the ideal base for adventure seekers. The Cataract Gorge Reserve is a popular location for outdoor activities such as hiking, rock climbing, and abseiling. The reserve is home to exotic flora and fauna and offers breathtaking views of the gorge and the Tamar River.

Trekking enthusiasts cannot miss the Overland Track, one of Australia's most famous multi-day hikes. The track covers over 80 kilometers of diverse terrain, from alpine meadows to ancient rainforests, and takes you through Tasmania's rugged wilderness. The trek usually takes around 5-6 days, and hikers can camp or stay in huts along the way.

The Tamar Valley Wine Route is a world-renowned wine region, and Launceston is the ideal starting point for exploring the area. The region boasts a variety of wineries and vineyards, offering wine tastings, cellar door sales, and gourmet food experiences.


Launceston offers a unique blend of luxury and wilderness, making it the perfect destination for travelers seeking a cultural and outdoor experience. With its range of luxurious accommodations, rich cultural sites, and proximity to wilderness areas, the city is a gateway to Tasmania's natural beauty. Whether you're looking for adventure, relaxation, or a cultural experience, Launceston should be on your list.


I enjoy designing and curating experiences both virtually and in 3-dimensional reality.
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