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Citrovia NYC

January 10, 2023

Citrovia is a 30,000 square foot interactive public art installation in Midtown Manhattan. The exhibit features a faux fruit forest that is a feast for the eyes and senses. Visitors will be treated to a series of giant lemon trees displayed under ever changing clouds. It also has an augmented reality feature.

Citrovia is part of the ongoing construction of the Manhattan West development by Brookfield Properties. Located near Madison Square Garden and The Highline, the new neighborhood is expected to be completed in 2021. Included in the development are state of the art office and retail space, as well as a food hall and a boutique hotel.

There are two major buildings that make up this new development: One Manhattan West is a 70 story building, while Two Manhattan West is a 58 story structure. These two buildings are separated by a pedestrian walkway and a large sculpture. However, they are linked by a kinetic drapery cloud that is designed to move with the breeze of the Hudson River. This isn't just a pretty sight; it is a clever solution for covering up an ugly hulking building.

While the actual limon is available at Novena Avenida, the Citrovia of the title is the oversized, faux lemons attached to the Citrovia trees. Besides the massive, oversized faux lemons, there are many other features of this interactive sculpture. In addition to the giant, oversized, hand painted lemons, there are thousands of smaller, hand painted leaves and leaves that are made of steel and foam.

Another noteworthy feature of the Citrovia is the LED light display. This illuminates the sculpture with a dazzling blue light and is said to be one of the most technologically advanced exhibits in the city. The design of this display was done in collaboration with Adirondack Studios, who provided the creative solutions for the themed entertainment industry.

While the Citrovia was not a coincidence, the LED light display was a necessary component in order to give the public the aforementioned. This was done by integrating several different types of lighting with a custom designed system that is not only safe for the human body, but has the ability to mimic the lights of the sun.

While there are no direct connections between the Citrovia limon and other related technologies, it is a fun addition to the area around Penn Station. Besides its interactive nature, its citrus scent is a unique feature.

Although the limon is not the only gimmick in this space, it certainly has the best design. Several clusters of fake lemon slices form canopies, while the aforementioned kinetic drapery cloud floats with the breeze. For the most part, the Citrovia has been maintained in a very high state of cleanliness. Not only that, but the limon is free to the public.

While Citrovia isn't the most popular attraction in the area, it is definitely the most unique. Whether you are interested in checking out the oversized, simulated lemons, or you'd rather sit back and watch the clouds roll by, it's a great way to spend a few hours.


I enjoy designing and curating experiences both virtually and in 3-dimensional reality.
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