When it comes to selling a home, presenting it in the best possible light is crucial. One way to do this is through model home staging. Model home staging involves creating an environment that showcases the best features of a property while making it feel comfortable and inviting.
In this article, we will explore the benefits of model home staging, the key elements of a successful staging, and how to go about creating a model home that buyers will love.
1. Creates a Strong First Impression
When prospective buyers walk into a model home, they should feel immediately drawn in. A well-staged home leaves a lasting impression and can significantly impact a buyer's decision to make an offer.
2. Shows off the Property's Potential
Model home staging allows buyers to see the possibilities for a property. By showcasing the best features, furnishings, and décor, buyers can envision themselves living in the space and how they might personalize it.
3. Helps Homes Sell Faster and for More Money
Staging a home can help it sell faster and at a higher price point. According to the National Association of Realtors, 77% of buyers' agents believe staging a home makes a difference in how buyers perceive it.
1. Laying an Emphasis on Natural Light and Open Spaces
Buyers love bright, open spaces. Highlighting the lightness of a room can make a space feel more spacious and inviting. Make use of strategically-placed mirrors, sheer window treatments, and minimal décor to maximize natural light.
2. Maximizing the Potential of Each Room and Space
Every room in a home should serve a purpose, whether it's a home office, a formal dining room, or a guest bedroom. Showcase the intended use of every space in the house and make it easy for buyers to visualize themselves living in every area.
3. Choosing the Right Furniture and Decor
Staging a home isn't just about putting furniture in a room. It's about selecting the right pieces that fit the home's style and create a cohesive look. Use furniture and décor that are neutral and timeless to appeal to a broad range of buyers.
4. Adding Warmth and Personality
While neutrality and timelessness are essential, it's also essential to add warmth and personality to a home. Decorative accents like artwork and area rugs can help a buyer envision themselves living in the home. Plants, books, and other personal touches can also help add warmth.
1. Understand Your Target Buyer
Develop a deep understanding of the target buyer to help create a cohesive design. Consider the demographic of the potential buyer, their lifestyle, and the appeal of the surrounding neighborhood.
2. Create a Flexible Design
As much as you want to showcase the home's potential, it's equally important to design a flexible space. A prospective buyer should feel comfortable moving the furniture around, changing the colors and décor to their taste, and using the room for their purposes.
3. Make it Inviting
While a buyer may admire the latest styles and trends, the most important aspect of any model home is making it feel welcoming. Add personal touches like fresh flowers or a bowl of fruit to make it feel like a home.
4. Pay Attention to Details
Small details can make a big difference. Make sure you pay close attention to the small things like door handles, light fixtures, and other hardware.
Model home staging can help sell a property faster and for a higher price. By creating an environment that showcases the best features of a property while making it feel comfortable and inviting, potential buyers can envision themselves living in the space. By following the key elements of model home staging and creating a winning model home, sellers can increase their chances of closing a deal.
